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We Are HOT For The Hayley Hasselhoff x ELVI Spring/Summer Collaboration!


Hayley Hasselhoff, plus model, actress and daughter of Baywatch star David Hasselhoff has added ‘Designer’ to her achievements and rightfully so as her first design attempt with UK plus size brand Elvi.co.uk is HOT, HOT, HOT! The stunning 18-piece strong collection was launched at the recently concluded UK Curve Fashion Festival held in Liverpool, England.


The LA-born actress and model says the minimalistic range which includes simple, well-cut items in black and white and sized from 14 to 26 was inspired by her own style. According to Hayley, “Bigger women have larger wrists, and I have designed two sets of buttons so that the cuffs can be let out. The collection is ageless, too.” The new collection features everything from a lace trench coat to trapeze tie-neck blouses. Hayley dons a slew of modern pieces like a printed belted jumpsuit, pleated chiffon midi skirts, and drawstring wide leg pants that come in black, white, and a pretty mustard yellow.


Behind the scenes with Elvi, Hayley admitted: “Being a plus-size model doesn’t mean you don’t feel body scrutiny. I have been on jobs where I felt looked down upon or that my body isn’t what they expected. I have also had agents tell me I’m unrecognisable – even when I’ve only gained an inch on my hips. And clients are constantly changing the size they want for “plus”. So I’ve found it’s best for me to stay on top of my figure. It’s not like we can slack off because we’re plus size. My career in fashion has given me a voice to talk about the importance of body image and to help women feel beautiful in their skin.”

With this collection, Hayley gives plus size girls the opportunity to buy quality pieces that are tailored to perfection while achieving a layered look.

Take a peek at the looks from the collection below:

Here at ATCL HQ, we are going bananas for the entire collection and with good reason… Hayley just gave us reasons to hit the cart and shop every single piece!


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